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Mendelson Academy

Mendelson Academy 2017-04-10T02:39:24+00:00

Project Description

Mendelon Academy QuickBooks Training

Project Brief

Mendelson Academy is an advanced QuickBooks training facility in South Florida, lead by Top 100 ProAdvisor, Mr. Mario Nowogrodzki. The combination of Mario’s accounting background with the expert knowledge of QuickBooks financial software gives participants an unparalleled edge. Mario is a licensed CPA in the State of Florida and was recognized with the Certified Information Technology Professional (CITP) designation by the AICPA.

The Challenge

Public Wizard Inc’s primary focus is to position Mendelson Academy as the leading source for basic, intermediate and advanced Intuit QuickBooks training in South Florida. Our goal is to increase enrollment in existing programs, revenue and online visibility via content development, social media marketing and email marketing. Our initial step was to evaluate the user experience to ensure that the current and future marketing efforts are efficiently and effectively achieving the goals.

The Solution

Public Wizard built a strategy in order to not interrupt the current workflow at Mendelson Academy by utilizing existing tools and services, incorporated with our own proprietary platforms. We designed their brand voice via content development that is distributed to all their online channels (web, social media, email). We are constantly creating new marketing materials and adding services such as digital advertisement, SEO and contest marketing.  This is an on-going campaign that is already generating course sign-ups way in advance.

Social Tools

Education Marketing
QuickBooks Tips
9 QuickBooks Shortcuts
QuickBooks Action Reporting
QuickBooks Training Discount
Scaling New Heights Course

The Services Required To Produce Results

Email Marketing

Social Media

Branding

Graphic Design

Digita Advertising

SEO

Proving Resulting and Increasing Satisfaction

I have been using the services of Public Wizard for the past year and I could not be any happier. The level of service and amount of attention given to our us goes above and beyond. Public Wizard is an extension of our team, and we rely on their services each and every day.
Monica Roca-Quesada, Mendelson Academy