New tools and insights to optimize your Shopping campaigns this holiday

Home>>Adwords>>New tools and insights to optimize your Shopping campaigns this holiday

New tools and insights to optimize your Shopping campaigns this holiday

Last month, we shared our 2015 holiday trends on how shoppers are preparing to shop early and throughout the holiday season. Though Black Friday and Cyber Monday remain key traffic drivers, mobile will make every day a shopping day. As a retailer, you’ll want to prepare your budgets and campaigns for peak traffic drivers but also optimize to reach shoppers throughout the holiday season.To help you quickly analyze your Shopping campaigns and make the right adjustments, we’re launching a few new features just in time for the holidays:Identify which product groups to optimize firstA product groups tab view at the

Article written by Rob Newton

View the Full Article Here

By | 2017-04-10T02:39:23+00:00 November 9th, 2015|Adwords|

About the Author:

Public Wizard develops Marketing and Publicity campaigns year round for small and enterprise businesses.

Leave A Comment

Follow

Follow this blog

Get a weekly email of all new posts.

Email address